2026-03-10 - NET - Cloudflare Deep Dive

Deep Dive Ticker Tape

Article published Mar 10, 2026. Prices below use latest available snapshots.

NET $307.01 +10.6% 30d

Conviction: High Status: Strong hold — RSI 61.1, price $201.48, near 52wk high, 30D +11.9%


Quick Snapshot

Signal Reading
Overall 🟠 RSI 61.1 (computed) — approaching extended. Price $201.48, +3.2% today, +11.3% 7D, +11.9% 30D. SMA20 ~$183.30 — price +9.9% ABOVE SMA. Near in-window 52wk high ($203.86).
Moat Narrow (widening — network effects, switching costs)
Key insight NET has surged. Price rose from $178.83 (03/03) to $201.48 (+12.7%). RSI at 61.1 is getting extended. Price is +9.9% above SMA and approaching the 52wk high. 30D is now +11.9% — one of the strongest in our coverage. The stop-loss at $162 now has a healthy -19.6% cushion. AI traffic layer / zero-trust thesis fully reasserted.

Action Matrix

Action Level Why
Current 🔒 Hold Core position, 30D strongly positive, near 52wk high. RSI getting extended — don't add here.
Entry Zone $180 - $195 Current price ABOVE zone
Stop-Loss $162 (-19.6%) Honor if hit — comfortable buffer now
Target $250 (+24%) Continue recovery thesis

Price Data

Stock Price 1D 7D 30D 3M 52wkHi RSI Status Action
NET $201.48 +3.2% +11.3% +11.9% -1.2% 61 🟠 Near Extended 🔒 Hold

Price vs Last Deep Dive (03/03)

Metric 03/03 03/10 Change
Price $178.83 $201.48 +$22.65 (+12.7%)
RSI ~55.8 61.1 +5.3 (approaching extended)
SMA20 ~$178.14 ~$183.30 +$5.16 (SMA rising)
vs SMA +0.4% +9.9% Now significantly extended
30D +7.2% +11.9% Continued momentum
Stop distance -9.4% -19.6% Much more comfortable

Update from 03/03: NET has accelerated. Price surged from $178.83 to $201.48 (+12.7%) — now just -1.2% from the 52wk high. RSI at 61.1 is approaching extended territory. The stop-loss at $162 now has a comfortable -19.6% buffer. The AI traffic layer / zero-trust thesis is fully reasserted. Hold but don't add at these levels — wait for pullback to $185-195 (near SMA).


Company Overview

One-Liner

Cloudflare is a cloud network platform providing CDN, DDoS protection, zero-trust security, and serverless computing at the network edge.

Business Model

Question Answer
What they sell CDN, DDoS protection, Zero Trust (SASE), Workers (serverless), R2 (storage)
Who pays Enterprise, mid-market, developers globally
Revenue model Tiered SaaS subscriptions; free tier drives enterprise upsell
How sticky High — network infrastructure deeply embedded

Key Segments

Segment Revenue % Growth Notes
Large Customers ($100K+) Growing +27% YoY Primary growth driver
Platform Overall 100% +25% YoY ~$1.6B run rate

Competitive Analysis

Competitive Moat

Moat Type Present? Evidence
Network effects 🟢 300+ POPs globally; more traffic = better routing
Switching costs 🟢 Zero Trust deployment embedded in security stack
Intangible assets 🟡 Edge network technology; Workers developer ecosystem

Moat Width: Narrow (widening) Moat Trend: Widening — AI agent traffic routing, zero-trust security


Bull Case

  1. AI traffic layer — Every AI agent call goes through the internet. NET positioned as the AI routing layer.
  2. Zero Trust secular tailwind — Enterprises moving VPN → zero trust.
  3. Developer platform — Workers/R2/D1 growing as AWS Lambda alternative.
  4. Near 52wk high — Momentum buyers entering.
  5. Stop-loss now at -19.6% — Comfortable risk management.

Bear Case

  1. RSI 61 = approaching extended — Risk of pullback.
  2. Competition from Zscaler / Palo Alto — Larger zero trust competitors.
  3. Growth deceleration risk — 25% is strong but market priced for 30%+.

Thesis Killers

  • Net Revenue Retention drops below 115%
  • Large customer growth stalls
  • Security breach damages brand

Entry Strategy

Level Price Notes
Support 1 $195 Recent range
Support 2 $183 SMA20 — key support
Support 3 $162 Stop-loss — CRITICAL
Resistance 1 $204 In-window 52wk high

Entry Approach

Strategy Details
Current hold Core position above $162 stop
Stop $162 — honor if hit
Re-add RSI pullback to 45-50 with price near $185-195

Research Log

Date Update
2026-02-16 Created. RSI 52.9. $195.85. Above SMA (+8.9%). Action: Hold.
2026-02-22 Price $177.14 (-9.6%). RSI 49.8. Below SMA. Hold with caution.
2026-02-26 Price $173.33. RSI 55.6. 30D flipped to -8.5%. Stop danger at -6.5%.
2026-03-03 Recovery confirmed. $178.83 (+3.2%). 30D +7.2%. Price above SMA. Hold.
2026-03-10 Surge continues. $201.48 (+12.7% from 03/03). RSI 61.1 (computed). Near 52wk high. 30D +11.9%. Stop buffer improved to -19.6%. Hold; don't add at these levels.

The Gold

Key Discoveries

Discovery Implication
Price $179 → $201 in one week (+12.7%) Strongest weekly move in NET deep dive history
RSI 56 → 61 while price surged 12.7% Momentum building but approaching extended
Stop buffer improved from -6.5% to -19.6% Risk management now very comfortable
Near 52wk high ($204) Breakout territory if it clears $204

Open Questions

  • What drove the +11.3% week? New contract? Sector rotation?
  • Should the stop be raised from $162 given the recovery?
  • Will NET break above 52wk high ($204) or consolidate?
  • Is NET being re-accumulated by institutional funds?

Mistakes (Don't Repeat)

Mistake Lesson
Stop at $162 was the right level Absorbed the volatility; now has 20% buffer
Not adding at $173 (03/03 level) +12.7% left on table — could have added at SMA

Sources

  • Fundamentals figures: company-reported results (quarterly/annual filings) as available at the artifact date; predates the desk's EDGAR reconciliation gate — figures not re-verified after publication.