Consumer Scan

Scan

Consumer Scan

Scan symbols 13
ASELULUNKESBUXCMGDPZHIMSDECKCROXPYPLXYZCRSRXLY
Watchlists 1
@consumer
raw scan snapshot — prices as of scan date, not live 30 rows · screens, not recommendations

Discretionary book is split: a small uptrend cluster (SBUX RSI 58 golden-cross, XYZ RSI 54.9, CROX RSI 50.8 +48% 3M) is intact while the famous-name complex is in collapse — NKE (RSI 36.1, -28% vs SMA200), DPZ (RSI 33.3, -42% from high), LULU (RSI 40.2, -55% from high) and CMG (RSI 52.4 but strong-down, -45% from high) are all death-crossed falling knives. HIMS is the wildcard: +29% 30D / +48% 3M momentum but death-crossed and below SMA200 — momentum without the trend structure. The sector ETF XLY (RSI 42.1, -5% 30D) is rolling over. No clean confirmed-breakout entry here; the strength names are mid-range, the cheap names are broken.

Latest bar Thursday 2026-06-25 (intraday/EOD snapshot). All names fresh (latestDate 2026-06-25).

Quick Snapshot

Signal Reading
Overall 🟡 Bifurcated and weak — a thin uptrend cluster (SBUX/XYZ/CROX) over a broad collapse of marquee discretionary names (NKE/DPZ/LULU/CMG/PYPL). XLY rolling over (-4.9% 30D) confirms sector-level softness
Key insight The "cheap" names are death-crossed falling knives, not value — NKE, DPZ, LULU, CMG all strong-down below SMA200. The only constructive trends (SBUX, CROX, XYZ) are mid-RSI and not oversold. HIMS momentum (+48% 3M) is real but structurally below SMA200 — chase risk, not a clean setup

Price Table

Stock Price RSI Trend 7D% 30D% 3M% vsSMA20 52wkHi% Tag
SBUX $103.16 58.0 strong-up +3.56% +1.72% +13.75% +3.9% -5.25% CONFIRMED-BREAKOUT 🔒
ANF — — — — — — — — (not in consumer)
HIMS $30.83 55.1 weak-up -3.82% +29.27% +47.79% +5.0% -56.22% NEUTRAL (below SMA200) 🔍
XYZ $74.08 54.9 strong-up +2.03% +7.10% +24.78% +2.6% -10.21% CONFIRMED-BREAKOUT 🔍
CMG $31.98 52.4 strong-down -2.67% -1.02% -0.59% +3.5% -45.27% BROKEN/AVOID ❌
CRSR $8.80 51.3 strong-up -3.57% +8.78% +59.13% -7.1% -32.82% NEUTRAL 🔍
CROX $118.28 50.8 strong-up -4.74% +1.94% +47.96% -3.1% -8.87% CONFIRMED-BREAKOUT (pullback) 🔍
AS $34.67 47.5 strong-down -3.04% -5.99% +8.96% -1.4% -18.92% NEUTRAL 🔍
PYPL $42.39 45.5 strong-down -0.35% -3.68% -5.90% -0.3% -46.68% BROKEN/AVOID ⚠️
DECK $102.45 42.5 down -3.87% -8.07% +9.35% -6.5% -19.01% NEUTRAL 🔍
XLY $113.35 42.1 down -1.02% -4.92% +4.36% -2.6% -9.33% NEUTRAL (sector soft) 🔍
LULU $113.10 40.2 strong-down +0.43% -11.19% -25.29% -5.0% -55.16% BROKEN/AVOID ❌
NKE $41.01 36.1 strong-down -7.28% -7.93% -20.54% -7.2% -48.85% BROKEN/AVOID ❌
DPZ $286.61 33.3 strong-down -9.41% -7.10% -19.57% -6.7% -42.22% BROKEN/AVOID ❌

Tier Analysis

Confirmed uptrends / Hold (RSI 50-58): SBUX (RSI 58.0, golden cross, strong-up, +13.8% 3M, +13% vs SMA200, only -5.25% from high) is the cleanest trend in the book — reclaimed above all SMAs, not extended. XYZ (RSI 54.9, golden cross, strong-up, +24.8% 3M, +10.1% vs SMA200) and CROX (RSI 50.8, golden cross, strong-up, +48% 3M, +29.6% vs SMA200 but -3.1% vs SMA20 pullback) are the two payment/footwear trends. CRSR (RSI 51.3, golden cross, strong-up, +59% 3M but illiquid, $7.7M dollar-volume) is a thin small-cap.

Momentum-without-structure / Watch (HIMS): HIMS (RSI 55.1, +29.3% 30D, +47.8% 3M, +11.7% vs SMA50) has the biggest momentum in the scan — but it is death-crossed, weak-up regime, and -6.7% below SMA200. That is a momentum pop inside a broken longer-term structure, not a confirmed breakout. -56% from its 52wk high. Watch for an SMA200 reclaim before calling the trend.

Pullback / Watch (RSI 42-48): AS (RSI 47.5, strong-down, -6% 30D), PYPL (RSI 45.5, strong-down, -46.7% from high), DECK (RSI 42.5, golden cross but down regime, -8% 30D), XLY (RSI 42.1, sector ETF rolling over -4.9% 30D). DECK has a golden cross and sits right at SMA200 (-0.4%) — the closest of this tier to a base, but still in a down regime.

Collapse — Falling Knives / Avoid (RSI 33-40): LULU (RSI 40.2, strong-down, collapse, -55% from high, -31.8% vs SMA200, alpha1y -72.6), NKE (RSI 36.1, strong-down, collapse, -49% from high, -28.4% vs SMA200, -7.3% 7D fresh leg down), DPZ (RSI 33.3, strong-down, collapse, -42% from high, -9.4% 7D), CMG (RSI 52.4 but strong-down/death-cross, -45% from high). These are death-crossed and below SMA200 with RSI not yet washed to capitulation — classic falling knives. Do not buy the "cheapness."

Entry Zones

Stock Price RSI 30D% Setup
SBUX $103.16 58.0 +1.72% Cleanest trend — golden cross, +13% vs SMA200, -5% from high. Pullback to SMA20 (~$99) is the add zone; not oversold here
CROX $118.28 50.8 +1.94% Strong-up +48% 3M, -3.1% vs SMA20 mild pullback; watch for hold above SMA50 ($111) as flag
HIMS $30.83 55.1 +29.27% Momentum live but below SMA200 — needs an SMA200 reclaim ($33) to confirm trend; chasing here is the gamble
DECK $102.45 42.5 -8.07% Golden cross sitting on SMA200 (-0.4%); needs to base + turn RSI up before it's an entry, not yet

Action Matrix

Action Stocks Why
🔒 HOLD SBUX RSI 58, golden cross, +13% vs SMA200 — cleanest trend; add on SMA20 pullback
🔍 WATCH XYZ, CROX, CRSR Strong-up trends mid-RSI; watch flags/pullbacks for entry
🔍 WATCH HIMS, DECK, AS, XLY Momentum or base-building but below/at SMA200 — need trend confirmation
⚠️ AVOID PYPL Strong-down, -47% from high, no floor
❌ DON'T BUY NKE, DPZ, LULU, CMG Death-crossed collapse below SMA200 — falling knives, not value

What Changed

  • Marquee discretionary names in broad collapse — NKE (-49% from high), DPZ (-42%), LULU (-55%), CMG (-45%), PYPL (-47%) all strong-down/death-cross below SMA200
  • SBUX is the standout trend — RSI 58, golden cross, +13.8% 3M, only -5% from high; the one clean uptrend
  • HIMS momentum vs structure conflict — +47.8% 3M and +29.3% 30D but death-crossed and below SMA200; momentum pop inside a broken trend
  • XLY rolling over — sector ETF RSI 42.1, -4.9% 30D confirms discretionary-level softness, not just stock-specific
  • CROX/XYZ holding strong-up — +48%/+25% 3M with golden crosses; the secondary uptrend cluster

The Gold

Key Discoveries

Discovery Implication
NKE/DPZ/LULU/CMG all death-crossed below SMA200 with mid-30s/40s RSI "Cheap consumer brand" basket is a correlated collapse, not independent value dips — RSI not washed enough to even be a capitulation play
SBUX is the only golden-cross strong-up name near its high (-5%) The clean trend hides in plain sight; the obvious "value" names (NKE/LULU) are the trap
HIMS +48% 3M but -6.7% below SMA200, death-cross Momentum and trend-structure disagree — the kind of name that punishes both chasers and shorters

Mistakes (Don't Repeat)

Mistake Lesson
Buying NKE/LULU/DPZ on "down 40-55% from high = value" All death-crossed, strong-down, below SMA200 — oversold-but-not-washed knives; user buys uptrends-after-bottom, not falling brands
Treating HIMS RSI 55 + big 3M as a breakout It's below SMA200 with a death cross — momentum pop, not a confirmed trend

Open Questions

  • Is the discretionary-brand collapse (NKE/LULU/DPZ/CMG) a consumer-spending macro signal or brand-specific erosion? (needs event verify — not in this scan)
  • Does HIMS have a fundamental catalyst behind the +48% 3M, or is it a squeeze inside a broken trend?
10 events
DateTypeEvent
Jun 26 ScanConsumer Scan Jun 20 ScanConsumer Scan Jun 16 UpdateConsumer Candidates Jun 16 ScanConsumer Scan Jul 7 ScanConsumer Scan Jul 11 ScanConsumer Scan — July 10, 2026 Close Jul 17 ScanConsumer Scan — July 17, 2026 Close May 29 ScanConsumer Scan Jul 25 ScanConsumer Scan — July 24, 2026 Close Jul 28 ScanConsumer Scan — July 28, 2026 Close

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