Retail Scan — July 28, 2026 Close
Retail Scan — July 28, 2026 Close
Every name in this watchlist recovered this scan except COST, whose feed hasn't refreshed since Friday's close — SHOP fully round-tripped its reversal (RSI 43.2→61.7, 30-day change flipping from -0.37% to +14.07%), and both names that fell into or near oversold last scan (DECK, WMT) climbed back into neutral/strong territory. ANF was the sharpest single mover, RSI jumping from 54.7 to 64.9 as its 7-day change swung from -1.50% to +12.06%. LOW's technicals improved meaningfully too (RSI 44.0→55.9, 30-day change -6.24%→-0.03%), though the engine's "intact" thesis flag on it is now unremarkable rather than a live disagreement with the chart.
Data as-of 2026-07-28 close for all names except COST (still 2026-07-24 close — see note below). All numbers from precomputed summaries/retail.json. Prior scan: 2026-07-25-retail-scan (2026-07-25, data as-of 2026-07-24 close).
Quick Snapshot
| Signal | Reading |
|---|---|
| Overall | 🟢 A broad, near-uniform recovery — every name with fresh data saw RSI rise and 7-day reads turn positive, and the two names that were oversold or near it last scan (DECK, WMT) are both back in the 48-50 range. |
| Key insight | SHOP's 30-day change flipped from -0.37% back to +14.07% in four trading sessions — a full round-trip of last scan's reversal, the sharpest swing in the group. |
What's Going On
SHOP is the headline reversal-of-a-reversal. Last scan it had cooled hard (RSI 57.6→43.2, 30-day flipping from +13.51% to -0.37%); this scan it recovered essentially all of that ground, RSI climbing to 61.7 and the 30-day change back to +14.07%, with the 7-day change flipping from -7.94% to +5.89%. ANF moved even more sharply in percentage terms — RSI 54.7→64.9, 7-day change swinging from -1.50% to +12.06%, price up from $93.81 to $103.16.
DECK and WMT, the two names flagged as oversold or approaching it last scan, both recovered out of that zone. DECK's RSI climbed from 34.7 to 49.5 on a single-day +6.33% move, and WMT's RSI rose from 38.1 to 48.8 as its 30-day change improved from -8.01% to -1.31%. Neither shows the kind of sustained trend reversal that would flip its underlying structure — DECK is still golden-cross, WMT still death-cross — but both are clear of last scan's warning zone.
LOW's technical picture improved for the first time in three scans: RSI rose from 44.0 to 55.9, and the 30-day change nearly turned positive, improving from -6.24% to -0.03%. The engine's thesis flag on it still reads "intact," which is no longer the odd disconnect it was last scan since the chart has caught up to it. TGT (54.6→64.3) and TJX (47.8→61.1) both strengthened as well. YUM remains the weakest print in the group at RSI 42.6, though that's still an improvement from 39.2 last scan.
COST is the one exception in this scan: its feed still shows the 2026-07-24 close ($935.03, RSI 46.5) with no update through 2026-07-28. Read it as carried-forward data, not a fresh signal — do not treat its unchanged numbers as evidence the name is flat this week.
What Changed Since 2026-07-25 (2026-07-24 close → 2026-07-28 close)
- SHOP fully round-tripped: RSI 43.2→61.7, price $113.75→$130.28, 7D -7.94%→+5.89%, 30D -0.37%→+14.07%.
- ANF was the sharpest single-name move: RSI 54.7→64.9, price $93.81→$103.16, 7D -1.50%→+12.06%, 30D +5.61%→+15.40%.
- DECK snapped back out of oversold: RSI 34.7→49.5, price $96.04→$103.92 (single-day +6.33%), 7D -9.81%→+0.59%.
- WMT recovered toward neutral: RSI 38.1→48.8, price $109.47→$113.10, 7D -4.18%→+2.45%, 30D -8.01%→-1.31%.
- LOW's technicals improved for the first time in three scans: RSI 44.0→55.9, 30D -6.24%→-0.03%, still tagged thesis "intact" but the gap has closed.
- TGT strengthened: RSI 54.6→64.3, price $136.78→$144.20, 30D -3.13%→+7.68%.
- TJX strengthened: RSI 47.8→61.1, 30D -6.63%→+6.33%.
- XRT strengthened into a breakout regime: RSI 48.3→62.5, price $87.01→$91.52, 30D -1.37%→+4.07%.
- HD, AS, LULU, NKE, MCD, CMG all recovered from last scan's cooldown, each with RSI up 8-11 points and 7-day reads flipping positive.
- YUM continued stabilizing but remains the weakest print: RSI 39.2→42.6, 7D +0.68%→+2.11%.
- DPZ kept strengthening: RSI 61.0→68.7, 30D +15.77%→+19.19%.
- COST: no update since the 2026-07-24 close — carried-forward data, not a fresh read.
How To Read The Board
"Golden cross" (SBUX, COST, WMT, TGT, TJX, YUM, DECK, CROX, XRT) means the 50-day average sits above the 200-day; DECK's bounce out of oversold happened while this structure stayed intact. "Death cross" names (HD, LOW, SHOP, AS, LULU, NKE, MCD, CMG, DPZ, ANF) should still have any bounce read as counter-trend until the cross itself flips — SHOP's round-trip recovery this week is exactly that kind of counter-trend move within a still-death-crossed name. The "thesis" flag (LOW carries "intact") is a separate, engine-level call about the underlying business case; this scan is the first in three where it isn't diverging from a weak chart.
Price Table
| Stock | Price | RSI | SMA20 | vs SMA | 7D% | 30D% | Signal |
|---|---|---|---|---|---|---|---|
| DPZ | $350.47 | 68.7 | $317.07 | +10.5% | +7.39% | +19.19% | 🟡 Neutral |
| ANF | $103.16 | 64.9 | $93.12 | +10.8% | +12.06% | +15.40% | 🟡 Neutral |
| TGT | $144.20 | 64.3 | $135.02 | +6.8% | +4.13% | +7.68% | 🟡 Neutral |
| XRT | $91.52 | 62.5 | $88.26 | +3.7% | +3.46% | +4.07% | 🟡 Neutral |
| SHOP | $130.28 | 61.7 | $121.68 | +7.1% | +5.89% | +14.07% | 🟡 Neutral |
| TJX | $160.80 | 61.1 | $153.34 | +4.9% | +3.71% | +6.33% | 🟡 Neutral |
| CROX | $135.94 | 60.9 | $130.45 | +4.2% | +0.49% | +8.47% | 🟡 Neutral |
| LOW | $218.24 | 55.9 | $212.24 | +2.8% | +7.90% | -0.03% | 🟡 Neutral |
| HD | $344.47 | 55.8 | $341.54 | +0.9% | +3.88% | -1.81% | 🟡 Neutral |
| AS | $35.99 | 55.6 | $34.70 | +3.7% | +4.32% | +8.08% | 🟡 Neutral |
| LULU | $120.32 | 55.2 | $116.45 | +3.3% | +3.16% | +5.28% | 🟡 Neutral |
| MCD | $273.02 | 51.7 | $271.27 | +0.6% | +3.45% | +2.19% | 🟡 Neutral |
| CMG | $33.51 | 51.1 | $34.07 | -1.7% | +0.57% | +1.64% | 🟡 Neutral |
| NKE | $43.05 | 50.4 | $42.95 | +0.2% | +0.21% | +3.78% | 🟡 Neutral |
| DECK | $103.92 | 49.5 | $103.70 | +0.2% | +0.59% | +2.61% | 🟡 Neutral |
| WMT | $113.10 | 48.8 | $112.01 | +1.0% | +2.45% | -1.31% | 🟡 Neutral |
| SBUX | $103.10 | 47.4 | $104.54 | -1.4% | -1.29% | -0.92% | 🟡 Neutral |
| COST‡ | $935.03 | 46.5 | $934.79 | 0.0% | -0.62% | -2.71% | 🟡 Neutral |
| YUM | $150.28 | 42.6 | $156.45 | -3.9% | +2.11% | -5.03% | 🟡 Neutral |
‡COST's feed is still stamped 2026-07-24 close — this row is carried-forward data, not a fresh 2026-07-28 read.
Tier Analysis
Capitulation (RSI<25): None.
Oversold (25-40): None — down from three (WMT, YUM, DECK) last scan; all three recovered above the line this scan.
Neutral/Strong (40+): The entire board, spanning YUM at 42.6 up to DPZ at 68.7. DPZ, ANF, and TGT are the strongest structures; YUM remains the weakest print despite its improvement, and COST's row is stale.
Entry Zones
| Stock | Price | RSI | 30D% | Setup |
|---|---|---|---|---|
| SHOP | $130.28 | 61.7 | +14.07% | Fully round-tripped last scan's reversal; confirm the bounce holds rather than chasing the recovery |
| ANF | $103.16 | 64.9 | +15.40% | Sharpest single-name move this scan; approaching overbought, track don't chase |
| DECK, WMT | $103.92 / $113.10 | 49.5 / 48.8 | +2.61% / -1.31% | Both recovered out of oversold/near-oversold; no confirmed new uptrend yet |
| LOW | $218.24 | 55.9 | -0.03% | First scan in three where the chart has caught up to the "intact" thesis flag |
| YUM | $150.28 | 42.6 | -5.03% | Still the weakest print in the group; needs another constructive week |
| COST‡ | $935.03 | 46.5 | -2.71% | Stale — do not act on this row until the feed refreshes |
Action Matrix
| Action | Stocks | Why |
|---|---|---|
| 🔍 WATCH | SHOP | Round-tripped its reversal fast; confirm the move holds before treating it as durable |
| 🔍 WATCH | DECK, WMT | Recovered out of oversold/near-oversold, but no confirmed trend change yet |
| 🔒 HOLD | CROX, XRT, TGT, ANF, TJX | Golden/constructive cross, structure strengthening |
| 📈 ACCUMULATE | DPZ | Strongest continuous print in the group, 30D now +19.19% |
| 🔍 WATCH | LOW | Technicals finally caught up to the "intact" thesis flag; confirm follow-through |
| 🔍 WATCH | YUM | Weakest print in the group despite improvement |
| ⏳ WAITING | COST | No fresh data this scan — hold judgment until the feed updates |
What To Watch Next
| Watch | Why it matters |
|---|---|
| SHOP's next print | Confirm whether the round-trip recovery holds or fades again |
| COST's feed | Stalled at the 2026-07-24 close for a full scan cycle — flag if it doesn't refresh next scan |
| LOW's follow-through | First improving print in three scans — needs a second to call the gap closed |
| DECK and WMT | Both cleared oversold but neither shows a confirmed reversal in trend yet |
Sources
- Tape data (price/RSI/SMA/returns): full-scan pre-computed summaries as of the 2026-07-28 close (COST as of 2026-07-24 close, stale) — retail.
Related
10 eventsNo direct external sources are attached to this read.