Retail

Update

Retail

Consumer/retail sector. SHOP crashed to RSI 15. WMT/MCD overbought. Bifurcation continues.


Quick Snapshot

Signal Reading
Overall 🔴 BIFURCATED - Defensive retail (WMT, MCD) overbought, growth retail (SHOP, LULU) crashed
Key insight SHOP RSI 15 = extreme oversold. -31.4% 30D. Entry zone for high conviction.
Defensives WMT +8.9% 7D (RSI 73↑), MCD RSI 75↑ - avoid, extended

Action Matrix

Action Stocks Why
STRONG BUY SHOP RSI 15↓ extreme, e-commerce leader, -31.4% 30D
📈 WATCH LULU RSI 32 (near oversold), -57% from high
🔍 RESEARCH NKE Turnaround bet, RSI 45
⚠️ AVOID WMT, MCD Overbought (RSI 73-75)

Data (Validated 2026-02-04)

Stock Price 7D 30D 3M 52wkHi RSI Status Action
HD $387.20 +0.3% +12.5% +4.2% -9.3% 60 🟡 Neutral 🔍 Watch
LOW $275.85 +0.9% +13.2% +18.2% -2.0% 52 🟡 Neutral 🔍 Watch
SHOP $114.02 -14.0% -31.4% -30.0% -37.4% 15↓ 🟢 EXTREME ✅ Buy
AS $36.34 -4.8% -2.0% +16.2% -14.2% 48 🟡 Neutral 🔍 Research
LULU $178.00 -6.6% -16.2% +6.2% -57.3% 32 🟢 Near oversold 📈 Watch
NKE $64.22 -3.5% -0.5% +4.1% -22.1% 45 🟡 Pullback 🔍 Research
SBUX $96.97 -6.2% +12.0% +17.8% -17.4% 65 🟡 Extended 🔍 Watch
MCD $323.69 +1.1% +7.9% +6.5% -1.0% 75↑ ⚠️ Overbought ⚠️ Avoid
CMG $39.93 -2.0% +4.4% +24.9% -32.4% 46 🟡 Neutral 🔍 Watch
COST $978.35 +1.3% +11.9% +4.8% -9.3% 61 🟡 Neutral 🔍 Watch
WMT $128.00 +8.9% +13.6% +26.4% -1.1% 73↑ ⚠️ Overbought ⚠️ Avoid
TGT $114.13 +8.0% +11.8% +25.7% -16.7% 58 🟡 Recovery 🔍 Watch
TJX $153.94 +2.9% +0.1% +7.4% -3.5% 47 🟡 Steady 🔍 Watch
DECK $112.25 +13.5% +3.8% +37.2% -36.8% 62 🟢 Recovery 🔍 Research

Key Positions

SHOP - Shopify (Entry Zone)

Thesis: E-commerce infrastructure leader. AI merchant tools. SMB backbone.

Metric Value
Current $114.02
7D -14.0%
30D -31.4%
RSI 15↓ (EXTREME)
52wk High -37.4%

Analysis:

  • RSI 15 = extreme oversold, rarely happens for quality names
  • E-commerce fears overdone - SHOP is the infrastructure, not the retailers
  • AI merchant tools = stickier platform
  • This is the entry signal

Action: ✅ STRONG BUY at current levels

LULU - Lululemon

Thesis: Athleisure leader. Men's expansion. International growth.

Metric Value
Current $178.00
Entry zone <$180
RSI 32 (near oversold)
52wk High -57.3%

Analysis:

  • -57% from high is significant drawdown for category leader
  • Founder criticism created noise, fundamentals intact
  • International expansion runway
  • Near entry zone

Action: 📈 Watch for RSI <30, consider starter position

WMT - Walmart (Avoid)

Thesis: Consumer strength, AI logistics.

Metric Value
Current $128.00
7D +8.9%
RSI 73↑ (Overbought)

Analysis:

  • Already bought at $128.08 on 02/03
  • Now overbought at RSI 73
  • Don't add here, wait for pullback

Action: ⚠️ Hold existing, don't add


Entry Zones Status

Stock Entry Zone Current Status
SHOP <$140 $114.02 DEEP IN ZONE
LULU <$180 $178.00 IN ZONE
NKE <$65 $64.22 IN ZONE
AS <$38 $36.34 IN ZONE

Next Actions

  • Consider SHOP starter position at RSI 15
  • Watch LULU for RSI <30 entry
  • Research NKE turnaround thesis
  • Hold WMT, don't chase at RSI 73

Commands

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